3 reasons I'm easing off AI
For months and months, “AI-powered” was the hot phrase we were seeing everywhere.
Now, I'm hearing “AI-slop” way more often as our feeds have become clogged with copy, images, and even videos that have that mediocre AI glow.
We're officially past the phase of being amazed at what AI can do, and now we're becoming pestered by its prevalence.
Honestly, I'm applauding this linguistic shift.
I'm not anti-AI. I still use it now and then, but I've witnessed a burgeoning obsession. It's like we're monkeys who just discovered fire.
I can't help but feel there is something off here.
Here are 3 reasons my AI-dependence has tanked recently:
AI Atrophies Creative Muscles.
When we lean into these tools too often to carry us through sticky moments of writer's block, brainstorming, or editing, it weakens our ability to intuit our way through liminal spaces.
Have you noticed more occurrences of drawing a blank?
There's immense value in grappling with ideas. This sometimes frustrating dance allows us to touch and feel the essence of what we're creating from all angles. It builds intimacy with our work.
But we are leaving on the table when we pick the frictionless path of plugging our problems into AI.
A frictionless life sounds nice, but it's ultimately flat.
My invitation here is to engage with the friction. Because once you get over the hump of that friction, a special kind of flow state often opens up.
But you rob yourself of the opportunity to get there if you aren't willing to put in some elbow grease in those liminal spaces.
2. AI Affirms Where it Should Discern
Remember, these tools were built by businesses that want satisfied customers.
ChatGPT is usually just trying to be a politically correct sweetie pie—and will gladly affirm distortions with the intention of making you feel good about yourself.
Its general approach is to mirror; to talk like we talk, and match our values to create a perfectly pleasing, harmonious dialogue. When this behavior is as pronounced in humans as it is the bots we're seeing, it can be a sign of mental illnesses such as BPD or a form of Narcissism.
How might this repeated unnaturally harmonious interaction erode our tolerance for differences and disagreements?
Conflict is a natural part of the human experience. Encountering difficult, but honest reflections is part of what keeps us in balance.
I don't want to give that up.
3. The Eco Impact is Horrendous
Information below sourced from Business Energy UK, click for a deeper dive
Each ChatGPT input uses 1-3 water bottles worth of fresh water to cool down the servers that are working hard for us.
In one day, ChatGPT uses enough electricity to charge 8 million phones and enough water to fill 1 million bathtubs.
In one week, it uses enough electricity to power the Las Vegas Sphere for 3 years straight and enough water to fill 864 million Stanely cups.
And that's just ChatGPT. There are countless other AI models in use and being built.
Are we robbing our children and grandchildren of life-giving resources because we want to save 3 minutes composing an email?
Or because we can't be bothered to rub a couple of brain cells together?
Beyond reducing unnecessary usage, here are a few ways to stay a bit greener on the internet:
• Using ChatGPT's lower models reduce impact. Try GPT-4o Mini or GPT-o1 Mini
• Type “-ai” at the end of your google searches to take Gemini out of the equation.
• Try GreenPT—one of the only chatbots dedicated to sustainability, privacy, and transparency.
Quinta da Regaleira: A Spiritual Journey Through Place
Photos shot on film by yours truly
A branding deep dive with a wonderful client brought me to the vibrant city of Lisbon, Portugal earlier this year.
Between meetings and meandering walks, I kept hearing about a magical place just outside of the city that was intriguing enough to pull me onto a train at sunrise one misty morning.
The buzz of Portuguese and a few other languages I couldn't place filled the train car. As we moved beyond the edges of Lisbon, suburbs slowly thinned out. The terrain began to roll like gentle waves and the trees grew denser.
As I walked from the station into the small town of Sintra, the hillsides rose up like cathedrals, each dotted with castles that looked like they’d been plucked from a storybook.
After a slow cappuccino in the village square, I wove my way around a dozen curves in the road, softened by blankets of moss and overgrown ferns, and speckled with old drinking fountains and orange trees heavy with fruit.
The air grew thicker, the landscape greener.
As I neared my destination, my heart seemed to rise up from its resting place to make its weight known, as if the threshold I was about to cross insisted on richer presence with the swirl of what was alive inside of me.
Up a final hill, I arrived at the gates of Quinta da Regaleira.
Little did I know, my pilgrimage had only just begun.
This place was exquisite.
Commissioned in the early 20th century by a wealthy mystic and collector, António Augusto Carvalho Monteiro, and designed by visionary architect Luigi Manini, Quinta da Regaleira was never meant to be just a residence.
The entire estate is layered with esoteric references: alchemy, Masonry, the Tarot, the Knights Templar.
This philosophical landscape was designed to guide initiates through a symbolic journey. As you move through the property’s curated paths, you’re not just walking through physical space—you’re traversing inner terrain.
I was in awe of the intricacy. Little portals and hidden corners made the estate feel alive, like its heart was swirling alongside mine.
Delicate stone carvings draped like velvet across the facades of the palace, its chapel, and surrounding towers, turrets, bridges, and pavilions.
Mysteries perched like open invitations throughout the property: a quiet cave at the edge of a main pathway, and winding paths that zagged into the forest in unpredictable rhythms.
A small lake, intimate grotto, and trickling fountains pulled the space into a dreamlike calm.
Weathered statues of female figures with fresh flowers tucked between their stone fingers stood watch.
I climbed to the peak of the estate to find the entrance to the iconic Initiation Well.
This structure is believed to have been used for ceremonial rites of passage to guide (allegedly blindfolded) initiates through a physical journey that symbolized and activated a spiritual journey.
I peered down at the mossy stone staircase that spiraled into the Earth, 5 stories down, and embarked on a journey of my own into the depth.
Each step carried me downward—cooler, darker, damper, denser—meant to simulate a descent into the subconscious; the necessary journey into our hidden places within.
The stairs deposited me at the mouth of a long underground tunnel. Like resting inside of a peaceful grave, the belly of the well represented a small death.
Yet, the tunnel offered a choice to move forward from that dark void, even though the destination was not known.
With each step into the mystery, a faint light and the sound of flowing water began to grow stronger.
Finally, I emerged at the tunnel’s a wide opening that sat behind the heavy stream of a waterfall.
The journey ended at this three-dimensional experience of fresh hope and rebirth.
What I’m obsessed with is the technology at play here: the use of space, material, and atmosphere to evoke internal shifts.
Quinta da Regaleira is a living manuscript, coded in stone and moss. It's a space where architecture becomes mythology, where nature and narrative dance together.
What wisdom and strategy can we take away as creatives from a place like Quinta da Regaleira?
It’s a reminder that what you create and share with others isn’t just a transaction. It’s a terrain, a threshold, an invitation.
Some questions to ponder from beneath your own waterfall:
What journey do you guide people through?
What internal pilgrimage does your work invite others into?
What new worlds do you crack open?
You are the architect of your artistic universe. I can’t wait to see the worlds you build.
Notes on Softening and Overflow
In the external world, certain emotions have been put on pedestals while certain others have been nearly banished.
Joy? Good.
Sorrow? Bad.
Optimism? Right.
Anger? Wrong.
But these made up rules of what we're allowed to embody and express only become cages where our range of motion shrinks.
Wherever you've been holding yourself in a palatable posture…this is an invitation to soften.
I'll go first.
The Mycelium Method with Brittany Stark
As the unofficial mama bear of the friend group, known for her backyard yurt shindigs, and official boss babe/moss babe of Social Club Studio, Brittany Stark knows a thing or two about gathering people together.
Britt has helped build and amplify dozens of brands, from KA! Empathogenics to Woodstock (yes, that Woodstock).
But she's onto something new—something that can bring founders direction and offer sweet relief from the age old, “But where will I find my audience?” dilemma.
And it's inspired by fungi.
This spread was shot on film and playfully styled by yours truly. Find a messy collection of more film photos and styled works here.
I Find Courage in Paris
The story of my time in Paris a little over a year ago—paired with a few messy photos from my film roll.
A story for delicate, yet resilient hearts.
For those who seek to unfurl their bold brilliance, despite the fear one’s mind can conjure up.
It Takes Courage to Be a Genius with Kristy Jalbert
Notes from the incredible Kristy Jalbert on the elusive zone of genius, and how to claim it.
Shot on film by yours truly.
